Small Texas Metros, Big Texas Growth

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Small Texas Metros, Big Texas Growth

Texas is huge and extremely diverse in terms of population and industry. Some areas thrive because of location and resources, but there’s more to metropolitan growth than that. The Federal Reserve Bank of Dallas recently released a report comparing key metropolitan areas with populations below 800,000. Our Tyler-Longview metro stands out as a driver of the area economy. The Bank’s full 75-page report is available online, but we’ll summarize key findings below.

Smaller Metros Critical to Expansion

You can’t really compare the Tyler-Longview area to cities like Houston or Dallas. It’s more comparable to metropolitan areas like Amarillo, Beaumont-Port Arthur and Lubbock. Smaller metropolitan areas like these are an activity hub for their region.

The Tyler-Longview area is made up of smaller towns or communities like Whitehouse, Kilgore, Jacksonville and Palestine. Residents of those smaller communities travel inward for jobs, shopping, dining and healthcare because Tyler and Longview provide all of the above. Their investment in Tyler and Longview economies drives further growth.

Small Communities, Strong Personalities

Smaller metros develop unique strengths and characteristics. For example, Amarillo is isolated by geography from the rest of the state, so it developed a self-reliant, independent-spirited economy that started with ranching and developed into industry. Now, CNX Pantex is the nation’s largest facility for building and dismantling nuclear weapons, and the Wildorado Wind Ranch generates electricity for more than 50,000 households.

The Tyler-Longview area has a distinctly different flavor. It’s nestled in the Piney Woods, with area growth kickstarted by the discovery of the East Texas Oil Field. The Tyler-Longview metro area still has a strong energy and mining sector and a health services cluster vital to growth. The energy sector provides 8.2 percent of area jobs, and healthcare employs more than 34,000.

Higher Pay for Outlying Communities

Smaller metro areas provide opportunities for the communities that surround them. People who live around Tyler are close to education opportunities at UT Tyler and TJC, and with a degree comes greater earnings capacity. Longview offers LeTourneau University for area residents looking to develop specialized skills.

As graduates find work in the community, those skills make the area stronger. They take proficiencies and earnings back to their small communities, benefitting a wider geographic area.

At Brelsford Personnel, we’re proud to live and work in the heart of East Texas. If you’re an employer searching for highly qualified staff or an East Texan looking for work, we can help. Find out more about our customer-centric approach or search our online job postings today.

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